Ocean Spray® WATA
Ocean Spray® WATA has received tremendous and positive market response since its 2008 launch, and was the 2008 Jamaica Manufacturers Association Breakthrough Product of the Year. Last year, The Wisynco Group Ltd., one of Jamaica’s largest distributors and innovators of the popular WATA brand joined up with Ocean Spray International Inc. to hit the beverage scene with the new product, and as soon as it was launched there was no holding back. Response from consumers and industry peers has surpassed the expectations of the partnering companies and the word on the street it’s the great cranberry taste why you just can’t drink only one bottle.
With an aim to promote rehydration and healthy living, it is no surprise that Ocean Spray® WATA has been an avid supporter of health events and programmes. These bands stretch from the as far as the Bustamante Hospital for Children to being the title sponsor of the inaugural staging of the charity event Shakti Love Fest. Additionally, Ocean Spray® WATA has supported youth and adult athletics including football, triathlons; and music festivals- Shaggy & Friends.
Ocean Spray® WATA is truly “WATA WID WOW!” the product comes in convenient sizes of 600ml and 330ml bottles with Cocktail/ White Cranberry/ White Cranberry Strawberry coming in 2009. The Wisynco Group will begin to introduce Ocean Spray® WATA to other markets in the Caribbean, as well as South, Central and Latin America in 2010.
